IDM is one of the leading manufacturers in the Middle East for hair care and wellness products. The retail section is dedicated to provide ultimate care for daily consumer needs for hair shampoos, hair conditioners, hair serums, hand soaps, hand sanitizers, detergents, etc. IDM success story was recognized in serving different trade channels in the Lebanese, Middle East and African markets. Our economy size products proved themselves in providing complete solutions at competitive prices. Our trade brands are: Style, Hawai, Clean-net, Keratin, Keratin Zero, Collagen Krystal, Diamond, and Caviarine. We are the leading company in introducing the keratin treatment to the Middle East region since 2008, a product that straightens, strengthens, soothes, and repairs split ends of the hair up to 6 months.